Welcome to Mad World 42: Prepping That Makes Sense

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We’re not ex-military, off-grid survivalists, or here to sell fear. We’re just normal people who care less about forming fire teams and distrusting our neighbors—and more about protecting our families and being ready for the unexpected. Whether it's another pandemic like COVID, an asteroid like 2024 R4, or a solar flare that knocks out the grid, we believe it’s just common sense to think ahead. Are we preppers? Maybe in the broadest sense—because if you’ve ever stocked up for a storm or made a backup plan, you are too.

But we’re not the ones running bug-out drills or building underground shelters. For us, preparedness starts with fun, connection, and practical skills—things that bring people together, build memories, and yes, quietly double as preparation in case we ever have to leave home until things settle down.

What makes us different is our background: decades of experience in technology, infrastructure assessment, and transportation planning—not from a military lens, but from the civilian world. With experience from before GPS or smartphones, we are helping people, families, or communities move, plan, and recover. And now we’re applying that knowledge to help you plan for disruptions, whatever shape they take.

We’re not doomsayers. We’re not claiming the world is ending tomorrow or that governments are about to collapse. But we also know history—and these things do happen. They have happened. And that’s why we prepare—not out of panic, but out of purpose.

The name Mad World 42 says it all. It’s a nod to the world we live in—chaotic, yes, but still full of hope. And “42,” for those who know Hitchhiker’s Guide to the Galaxy, is the answer to everything through data and analytics. For us, it’s a reminder that knowledge, planning, and a bit of curiosity can help you make better choices when it really counts.

What We Do

Mad World 42 focuses on transportation and site planning for emergency readiness. Why transportation? Because in a real emergency, knowing how to move—or where to go—can matter more than what’s in your bug-out bag.

Here’s what we offer right now (with more to come):

• Custom Routing: That can be used for emergencies but also used for interesting trips. One thing missing from Google and Apple maps, when you care about the route more than the fastest or most economical.

• Property Readiness Evaluations: Want to know where you can go given a set of circumstances, what are the risk factors, how defensible, sustainable, or isolated your home or land is? We’ll tell you.

• Offline Libraries: Books, manuals, maps, and emergency resources—no internet needed.

• Whitepapers, blogs and Data Tools: Focused on transportation planning and prepping strategies that actually work the way you want them too.

We mix data analytics, geographic intelligence, and real-world experience to bring you modern tools for an uncertain future.

Get In Touch

Got questions? Ideas? A weird dream about civil collapse you need to unpack? We’re listening.

Follow us, subscribe to updates, and start planning smarter with Mad World 42.